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Sore Thumbs

By Dan "Shoe" Hsu + Crispin Boyer
(welcome . email . our new project: bitmob.com)

Feb 11

It’s been a little slow…

By Shoe

Hey everyone…posting here on Sore Thumbs has been a slow, sporadic thing lately, mainly because Crispin’s been busy with freelance (it pays the bills!) and I’ve rerouted what little brain electricity I have toward getting Project P launched. It ain’t easy!

Speaking of Project P….

1. We should have an update for you soon!

2. I might as well tell you the origins of this name now, because it’s ridiculous….

In the beginning, before we nailed down the company name and URL, we weren’t sure what to call our site. We just referred to it vaguely as “the new website,” which isn’t particularly elegant or fun.

One night, while I was writing an email to our group about our new venture, I just decided on the spot that I needed to give it an identity…something we can use and refer to in our internal correspondence, documents, spreadsheets, etc.

I like the word “panties,” and that was the first word that came to my mind for some unknown, totally random reason (I didn’t give it any thought at all, really). So then right then and there, I told the group we’re calling it “Project Panties” for the time being, until we sorted out its real name.

A bit later, when we started having professional meetings with professional people about our “professional” business, I had to change “Project Panties” to a more PG “Project P” in all our documents, file names, etc., so when I pulled out my laptop to give a presentation, viewers don’t get the wrong idea of what our business is about.

So there you have it. I think with me being a co-founder and now having exposed that thought process, that should fill a lot of people with a lot of confidence in this thing!

Anti-Shoe

P.S. More donation thanks:

  • Matthew A.
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